Get ready to step into the world of baseball dreams, big swings and home runs. This fantastic spot in Louisville is all about celebrating the game and the iconic Louisville Slugger bats that make it unique.
The attendees will be leaving the Omni Hotel on Tuesday, July 9th, late afternoon to go to the Louisville Slugger Museum and Factory. We will have a shuttle bus available for the 5 minute drive.
We will hear a presentation from Matthew Bynum, Engineer and Product Development, with the Slugger facility.
We will hear about the process in manufacturing the bats to their precision level. We will then tour the factory and museum.
Each attendee will receive a replica Slugger Bat souvenir!
Professional baseball provides an extremely unique environment for product design. Baseball players at the highest-level demand that their equipment display characteristics that have been designed around their specific requirements. This customization trend has caused a major shift in the way bat manufacturers view their products. The Louisville Slugger Brand was purchased by Wilson Sporting Goods from Hillerich & Bradsby Co. in 2014. The Hillerich & Bradsby Co. remains the OEM of all wooden Louisville Slugger baseball and softball bats for Wilson.
Matt is the wood bat factory lead engineer for the Hillerich & Bradsby Co. Since 2014, Matt has also held the position of Product Development Liaison between Wilson Sporting Goods and Hillerich & Bradsby Co. He is a two-time graduate of the J.B. Speed School of Engineering at the University of Louisville with both a Bachelors and Masters degree in Industrial Engineering. His 25 year career with Hillerich & Bradsby has provided him with the rare opportunity to watch the sport of baseball evolve into a businesss that relies heavily on scientific study, collecting data, testing, and the use of software to craft baseball bats into a tool that a player can use to be more successful
Sporting equipment ranging from golf, baseball, tennis, padel and even basketball has a highly competitive market space. Like most consumer products, sporting equipment has evolved over the years and incremental gains in performance are relatively difficult to achieve but are a huge differentiator in the industry. The introduction of simulation and optimization techniques in this industry provides a unique opportunity to drive performance gains across different sporting applications. A brief overview is provided on quantifying performance metrics such as coefficient of restitution, sound, and feel through simulation techniques. We further discuss methodologies for optimizing designs based on these performance attributes for various sport equipment such as golf clubs, baseball bats and padel paddles.
Information coming soon
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