Alessandro Faure Ragani & Jan Paul Stein | McKinsey & Company
Roger Keene & Ian Symington | NAFEMS
Product development is an essential part of economic growth and social progress. Bigindustries, including automotive, aerospace and defense, telecommunications, medicaldevices, and consumer products, expect a third of their sales to come from new products.Over the next five years, that means $30 trillion in revenues depends upon successful productdevelopment projects in those sectors.
Reference | bm_jul_23_m |
---|---|
Authors | Ragani. A Stein. J.P. Symington. I |
Language | English |
Type | Magazine Article |
Date | 31st July 2023 |
Organisations | McKinsey & Company NAFEMS |
Region | Global |
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